Selena Gomez, Demi Lovato Reunite For Rare Beauty Blush Campaign

Selena Gomez and Demi Lovato have joined forces for a new Rare Beauty campaign. The brand launched its “Demi x Selena” collaboration on October 28, featuring a limited-edition Delena Soft Pinch Liquid Blush Bundle. The set includes Gomez’s nude-mauve shade “Hope” and Lovato’s beige-peach “Virtue,” plus a free Soft Pinch Blush Brush, priced at $50. The campaign visually references their 2009 film Princess Protection Program. The longtime friends, who met at age seven on Barney, were also both former Disney Channel stars. “Selena is someone that I’ve always loved and adored,” Lovato told ELLE. “It’s really great to be in a place today where we can collaborate on things, but also just hang out and spend time together.”